I started writing writing on Medium in 2019. Back then, I had just started my own consulting firm and there were times when there wasn’t much to do. I’d always loved writing and so, I gave Medium a shot.
The first few articles were a bust and then one went sort of viral. I was absolutely thrilled and encouraged. I started writing a lot more on the platform. And I tried to follow all the tips and tricks but, for some reason nothing really happened.
I tried the formatting. I tried the clickbait. I even tried to write everyday for a while. Nothing seemed to click. Even worse, most of the publications kept rejecting me and that really sucked.
I wasn’t sure whether it was my writing or the topics I chose. But, I just lost all hope.
And then I started twitter and LinkedIn and a Substack newsletter. All three have been somewhat successful. I’m even monetizing them and so far, it hasn’t been terrible.
I’ve tried to go back and replicate it on Medium. It still just doesn’t work. I hardly ever get any hits.
So, my conclusion is that not every platform is for everyone. But, that doesn’t mean you can’t make it work.
Sometimes, we just need make a few adjustments, take a step back and try again.
Looking through a frosty window... 
Great insight. I sometimes think a little bit of luck is involved as well. For instance, contrary to the standard experience, my first novel got picked up by a publisher. I feel like I’ve grown since, and have written five more manuscripts, but no bite.
Which is why I appreciate the Stoics’ views on pursuing your purpose, because we can only control what we do. Everything else is not promised.
Anyway, thanks for this post!
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Thank you so much for reading and congratulations on your book! 🙂
I agree… sometimes it’s just best to focus on what you’re doing and where you want to go.
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I can relate. I’ve been on LinkedIn but find the platform does little for me. Every few minutes the feed updates with new posts.
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Agreed. Platforms with a feed usually are much more challenging. You have to keep posting content to be relevant.
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